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University of Rochester Bicycling – Active Transportation Symposium – Workshop

5:30 pm, Monday, November 15th, Case Method Room # 9576, 1st floor Adjacent Flaum Atrium off the Mezzanine

The University of Rochester Center For Community Health and the Rochester Cycling Alliance are sponsoring a forum on bicycling and active transportation with a specific focus on educating the audience on the successes of Northern cities like Minneapolis, Minnesota and Madison, Wisconsin as well as opportunities for Rochester.Dr. Brad Berk Strong Health Systems CEO, will be introducing a symposium on bicycling and active transportation. The City of Rochester is in the final stages of developing its Bicycle Master Plan that will be finalized in early 2011. The University of Rochester will play a critical role in the success of encouraging the Greater Rochester Community to promote bicycling and walking as economical, safe and healthy modes of transportation for adults and children.

The forum will present a concise overview of the safety, health, economic and lifestyle benefits of active transportation (bicycling and walking) and will invite the audience to comment on the barriers to promoting bicycling and walking both on and off campus. Transportation challenges of the University Master Plan and Rochester Bicycling Master Plan as well as logistics of bike commuting will be presented. The workshop is to educate and organize individual’s interest in promoting better access to biking and walking in Rochester.

This is the first of 4 progressively larger symposiums on bicycling and Active Transportation which will be held over the next 6 months.

For further information contact Scott MacRae via or Glenn Cerosaletti at

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