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Greentopia Festival gets ready to kick off this weekend. Workers in the High Falls neighborhood were invited to a picnic lunch today on the newly 'green' Commercial Street. [PHOTO: VJ Ortiz]
The Greentopia Festivalexternal link is getting ready to kick off this weekend. Check out the photo above, snapped earlier today on Commercial Street. Ain’t that something?!

The two-day, interactive fest in historic High Falls will reveal what the region is doing to help the environment – and envision a greener Rochester of the future. The volunteers at Reconnect Rochester are VERY excited to have a booth at this brand new event to help promote the green movement and alternate forms of transportation.

I won’t give away the surprise, but we’ll be featuring an out-of-this-world exhibit highlighting some “green” benefits of transit you probably never knew.

Announcing the FIRST EVER
“Critical Mass Transit Day!”

Reconnect Rochester is using this weekend’s event to get the word out about the first ever “Critical Mass Transit Day”—taking place on the 3rd Thursday of October (10/20/2011) and every month thereafter.

Similar to the cycling version of Critical Massexternal link where cyclists take to the streets on human-powered modes of transport, Critical Mass Transit will be a celebration of greener, more social forms of transportation. The rules are simple: on the 3rd Thursday of every month, leave your car at home and walk, bike, or roller skate to the nearest bus stop. Take the bus to work (or where ever it is you go during the day) and then take it back home at the end of the day.

Get Your FREE Ride…

To make things a little more interesting, we’ve teamed up with the Transit Authority to offer you a FREE day on RTS. You heard me right… The first Critical Mass Transit Day can be absolutely FREE for you… No strings. All you have to do is visit our booth at the Greentopia Festival and say hello.

So come visit us Saturday or Sunday in the High Falls overlook area (where Browns Race and Commercial Street meet) and get green with us.

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