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Stuck in a Bus Rut, But We Still Believe

Reconnect Rochester meets with the team at RTS on a regular basis. We listen and ask questions. We share feedback from transit riders and offer ideas. We seek to understand and strive to be a good community partner.

Many of you might be wondering what’s going on with all the service changes over the last few years. We want to share our latest understanding with the general riding public, and anyone else who cares about having reliable public transportation in our community. Read on for our take on what happened, what’s happening, and what to expect.

As an advocacy organization, it’s important for us to collect input and channel it to the ears of RTS leadership so they can better understand the impact of their decisions on transit users. To that end, we’ve constructed a survey to find out from RTS riders how your experience has changed (for better or worse) since the implementation of the Reimagine RTS system redesign last spring. We also want to hear from former RTS riders about why you have stopped riding and what it would take to get you back.

We’ll be collecting this input through the month of August online and in-person, and then we’ll collate it and pass it on to RTS leadership. Please help us out by sharing this survey with your friends!

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What’s the current situation and what can we expect?

We’ll give it to you straight first with no sugar added, and then add a dash of hope and sweetness later.

RTS ridership is still hovering around 65-70% of pre-pandemic levels with no sign of an upturn.

On-demand service in the mobility zones is exceeding demand, resulting in a service denial rate of 30-35%. The service management platform has been problematic. This combination has made service in the towns and suburbs of Monroe County often frustrating and unreliable.

Five (5) of the seven (7) 15-minute frequency routes in the core service area – the big promise of the Reimagine RTS system redesign – reverted back to 30-minute frequency. The result is worse service for some riders than they had before.

RTS doesn’t expect any of this to change or improve until at least January 2023, when new buses and vans arrive, enough drivers are hired, and a new on-demand technology platform is put in place. 

Who is impacted most?

The unfulfilled promise of Reimagine RTS of more frequent and robust service is a burden that falls squarely on transit dependent people in our community. It stands to reason that transit dependent folks make up most of the 70% of riders who are still on the bus. Unlike “choice riders” who were able to choose another way to get around, this group of folks don’t have another option than to rely on the bus. 

Bus Stop

With the system as it is, a commute time that was already long, is made longer. Those who live or need to get to work in the mobility zones are especially hard hit. Because demand is far outpacing service capacity, there is a new unreliability that is arguably worse than the service that existed before. At least then you knew a fixed route bus would be coming along at a set time, even if only every 60 minutes.

How did we get here?

The pandemic took a huge toll on RTS. In June 2020, the long-awaited Reimagine RTS system redesign launch was postponed as RTS focused on pandemic response, health safety on buses, and pitching in to meet emergency transportation needs. Reimagine RTS finally launched almost a year later in May 2021.

A few months later (Sept 2021), a shortage of private contract bus drivers created a crisis with RCSD school bus transportation. RTS stepped in and provided service so that kids could get to school. However, to free up buses and drivers, they rolled back the 15-minute frequent service that had been the hallmark of Reimagine RTS.

For the last year, RTS has been struggling to get the buses and drivers in place so they can add back the frequency in regular service and meet the unexpectedly high demand for on-demand service in the mobility zones. The good folks at RTS want to restore the frequent service as much as anyone and are working overtime to problem-solve the situation.

There are two things standing in the way: 1) Supply chain issues have prevented vans and buses, ordered more than a year ago, from arriving. 2) Steep competition in the labor market has made it more challenging to hire RTS drivers. In April 2022, due to ongoing equipment and staffing shortages, RTS announced service changes that included “pausing” the new Rt 42 crosstown, another rollback of the Reimagine RTS system redesign.

It’s little comfort, but we are not alone in this. Transit ridership is down everywhere in the wake of the pandemic. Equipment and bus driver shortages are plaguing transit systems across the country, and have led to even more severe service cuts in neighboring Buffalo and Syracuse over the past year. 

Bus Ridership
Dec 29 2019 – July 30 2022 National Data (APTA Ridership Trends dashboard)

Is there any good news?

Yes, there is plenty. 

A host of Reimagine RTS service improvements were successfully implemented and have made a big difference for many riders. Things like increased weekend service hours and frequency, the Rt 40 & 41 crosstown routes, newly added 30-minute frequency routes, and two 15-minute frequency routes (E. Main & Dewey Ave) that were reinstated.

This spring, the RGRTA Board approved a new service management platform in the mobility zones to replace the problematic one, so that fix is on its way.

Ridership data collected from the 15-minute routes has proved beyond a shadow of a doubt that frequency = increased ridership. Unexpectedly high ridership in the mobility zones shows there’s a strong demand for public transit in the towns and suburbs. What’s the takeaway? When we can restore the promises of Reimagine RTS, we will see huge gains in ridership.

Thanks to advocacy efforts led statewide by NYPTA and locally by Reconnect Rochester, as well as our Albany delegation’s support for public transportation, State Transit Operating Assistance funding for RGRTA will be increased by 15.17%. This removes funding as a barrier to service expansion & restoration (the problem is that money can’t solve the immediate problem of staffing and equipment shortages).

Many would say the Transit App has been a bright spot. Anyone who uses it can attest to the awesome design and functionality to guide transit riders in moving around.

RTS is leading New York State in the conversion to electric buses and also just got State funding to add hydrogen fuel cell buses to its fleet in the coming years. That’s a great thing for the environment and the quality of the air we breathe.

Finally, there’s also hope for expansion of bus amenities to improve the riding experience. Reconnect Rochester just got 23 more bus stop cubes on the ground, bringing the total to 54 bus stops around the city. Even more exciting, the City of Rochester with support from RTS, is applying for a $2M State funding grant to make a sweeping investment in bus stop amenities. This could mean shelters, benches, and bus stop cubes installed at hundreds of stops in the city that currently have no seating. Keep your fingers and toes crossed!

Rochester Bus

What can RTS do?

We wouldn’t be a very worthwhile advocacy organization if we didn’t point out some ways that RTS can do better even under the current constraints.

We challenge RTS to acknowledge what its customers are really experiencing minus any positive spin. Be transparent and communicate what’s happening. As transit riders, we’d like to know what’s going on. Share ridership statistics and denial rates with the community and explain why. Tell us what you’re doing to resolve the service issues. How many drivers are in the pipeline? How many buses are on order? What’s the timeline for the new user management system for the mobility zones? You get the idea.

What can we/YOU do?

Fill out our survey to share your experience.

Whether you’re a current rider or a former rider that has stopped riding the bus, we want to hear from you. We promise to deliver your thoughts to RTS leadership in the hope that your voice will impact future decision making.

If you ride RTS regularly, keep sending them your feedback.

They might not be able to make major changes happen, but they have been responsive to small improvements when they hear a sensible adjustment that can be made. Positive feedback is important, too. If RTS does something that improves your situation, let them know! Also, driving a bus can be a difficult and stressful job. A friendly greeting to the driver when you enter the bus, and thanking them for getting you to your destination safely can make a difference. You can play a part in driver retention!

Ditch the car and ride RTS whenever it works for your schedule.

Mary at Reconnect talking here. My own personal commute improved significantly thanks to the new Route 41 crosstown, which gets me to the office in 17 minutes door-to-door. In those 17 minutes, I get to enjoy some fresh air and a little exercise, check my inbox, give and take smiles (even if only with the eyes) with fellow passengers, and save gas money leaving the car at home.

Bus Arriving

Wondering what your bus commute would look like? Visit myrts.com or download the Transit App to find out!

We still believe

Reconnect Rochester has long advocated for a public transit system that delivers frequency. We still believe that the Reimagine RTS plan – when fully implemented – will set us on a path to a more frequent and robust system. There are tradeoffs, yes, but it will be a net positive overall.

At Reconnect Rochester, we look forward to when we will see the full promise of the new system fulfilled, and can truly welcome in a new day for public transportation in Rochester. We look forward to bringing back our Roc Transit Day event to showcase the changes and attract busloads of new choice riders – because choice ridership enriches the whole system, making it better for everyone. We look forward to the day when public transportation can serve as an integrating, rather than segregating, force in our community.

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The Great Bike Boom of 2020

A Behind the Scenes Retrospective

As bike advocates in dialogue with federal, state and local officials about safe spaces to ride, Reconnect Rochester and the Rochester Cycling Alliance often cite the “bike boom” that took off during the COVID pandemic, using it as justification for open streets concepts and investment in top-notch bike infrastructure. But the bike boom that was creating so much buzz nationally was hard to quantify: Yes, we saw that new bikes were hard to find (hence the enormous interest in used bike sales) and we heard that shops had a hard time obtaining common parts like bike tubes. But what did that look like at the micro level? So we reached out to our good friends at DreamBikes and asked Paul and Eric for a boots-on-the ground perspective of what they saw in Rochester during one of the strangest riding seasons ever. Here’s the story they told us.

All images were provided by and belong to DreamBikes.

2020 was a strange and unique year for us all, and this especially rang true for the bike industry. At the end of 2019, we at DreamBikes put together a plan of action for the coming season; how many bikes would we need to have refurbished and ready to roll at the beginning of the season, how many additional bikes would we need on hand to maintain stock throughout the year, what parts and accessories would be the hot sellers of the year, etc. While we thought we were well prepared and on track for a stellar 2020 cycling season, we did not know what was to come. 

As Covid-19 started to spread into the Greater Rochester area and lock-downs were put into place we initially thought we would be “dead in the water,” and that the spring season was going to be chalked up as a lost cause. Fortunately, State Officials saw how imperative bike shops are and we were quickly deemed an essential service that is necessary for transportation. Hope was not lost, but we quickly had to adapt and change operations not only to be in compliance with state guidelines, but to also be able to provide our customers with the level of support and customer service that we pride ourselves on. We put together a new plan; offering sales though various digital facets and service on an appointment only basis. This plan was continuously modified throughout the year, but it made for a good starting point when we did not know what was going to happen next. It was only a matter of weeks, if not days, before the craziness commenced.

In the early stages of the pandemic we immediately saw a huge boost in the number of children’s bikes that we were selling. With kids out of school and many families now working from home, parents were looking for any way to get the kids out of the house, and what better way to do so than with a new bike? In the first couple of weeks of lockdown, we had already sold through a huge chunk of our kids bike inventory.

Then came the second wave of bike sales. With gyms closed, many people were looking for other ways to maintain their fitness and stay healthy; again, what better way to do so than by riding a bike? Sport-hybrid and road bike sales started to take off. If you thought you saw more people out riding bikes last spring, you were right. Spin classes may have been cancelled, but you don’t need a large group and a stationary bike to keep those legs moving.

As the weather started to break and the traditional riding season for most Rochesterians was kicking off, bike sales continued to skyrocket. We were now seeing entire families looking for bikes. Parents and kids all needing new bikes meant that we were flying through our inventory and we started to realize that the game-plan we put together back in the fall of 2019 may not have been sufficient. Hybrids, cruisers, and kids bikes were the hot sellers at this point, much as they are almost every spring, but this time we were selling 3, 4, 5, even 6 bikes on a single transaction. While our inventory was starting to take a significant hit, it was so awesome seeing entire families getting out together for a fun family ride!

New bike sales continued to hold strong and steady and we were ready to kick things into high gear with our usual “the weather has finally broken” rush on tune-ups and service. We saw many familiar faces at this point as well as many new ones, but did not think too much of it as service orders generally tend to take off right around this time. We were in a groove and cruising now with service and sales, but really this was just the start of the chaos. Usually in the bike industry, service work starts with a boom that tails off a bit after the first few weeks of nice weather. This year, that tail-off never seemed to arrive. A steady flow of bikes were being dropped off to the shop for repairs and the service queue continued to grow. 

By mid-May, bikes were in short supply across the nation. Folks were looking to purchase any bike that fit them, and those that could not find a new bike were digging their old bikes out of their garages and basements. Service queues grew and grew and even with our mechanics doing their absolute best, it seemed like we could never get ahead of the game. Soon, DreamBikes was booked out 3 weeks for repair turn-around and we heard rumors of some shops across the country utilizing multiple shifts to keep their mechanics wrenching 24 hours a day and still having lead times of several weeks. Little did we know, the service work was not going to slow down.

By mid June, it was nearly impossible to find a new bike. The show-floor at DreamBikes was sparse at best, with just a couple of oddball bikes in stock, and some bicycle manufacturers had already run out of stock that they expected to last throughout the entire 2020 season. People were willing to buy any bike regardless of style, size, color, etc; if it had two wheels and could be pedalled around, they would buy it. We saw an influx of bicycles being brought in for repair that had not been ridden in years or even decades, but the owners just wanted something, anything, to ride. This was the case across the country, and soon distributors were running out of stock on repair items just like they had with complete bicycles. It started with innertubes, then it was tires, then chains, soon after brake and shift cables, brake pads, patch kits, you name it and we probably could not get it; bike shops were unable to order the parts necessary to complete repairs. This was perhaps the most depressing part of the entire season for us; having to turn away a customer just because we could not get the parts we needed to repair their bike.

By August, we slowly but surely got back to a more normal pace and practice around the shop. While new bike supply was still very low, we were able to salvage many bikes and pilfer parts from other bikes that were beyond repair. It was still a challenge to get bikes on to the show floor as they seemed to sell almost as soon as we added them to inventory, but we were starting to gain some traction. Parts and accessories were finally coming off of back-order and making their way to the shop. Our shelves were filling back up and our service queue was back to our standard 48 hour turn-around. We could finally catch our breath! 

The entire summer was a bit of a whirlwind and every day posed a new challenge for us. We kept our heads high and our noses to the grindstone and did our absolute best to ensure that we could get as many people on bikes as we possibly could. The ripple-effect of the pandemic will likely be felt in the bike industry for some time still, but hopefully the chaos of the 2020 cycling season is behind us for good!

Reconnect Rochester is optimistic that the bike boom will continue into 2021 and beyond. Whether it’s kids getting out of the house, adults riding to stay healthy, or residents biking to work, riders of all ages and abilities are discovering the joy and freedom of getting around on two wheels.

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Bike Share Will Rise Again in ROC

by Arian Horbovetz, Reconnect Rochester Board Member and author of The Urban Phoenix blog

If you’re like me, a firm believer that public transit, walkability and bike Infrastructure can make our city better, the last few months have been grueling.  Empty buses, the encouragement of single-passenger automobile ridership, and the loss of Zagster’s Pace bike share here in Rochester have us all wondering about the future of multi-dimensional mobility in our city.

Zagster’s abrupt departure from Rochester’s landscape earlier this year was a shock to many who believed that bike share made The Flower City a better place.  The freedom of grabbing a couple bikes while enjoying an evening downtown, or filling the last mile gap on your daily commute is suddenly absent.  

The hope had been that 2020 would bring a fresh new season of bike share, and possibly scooter share to the Rochester transportation network, but the pandemic that is upon us had other plans.  Shortly after it was announced that the start of the Pace bike share season would be delayed, Zagster abruptly pulled the plug on the program altogether, stating that the company was “reassessing its business model.”  While Rochester actively searches for a new bike share vendor, here are some key points to understand about the Zagster/Pace departure.

It’s Not Our Fault

Zagster is a venture capital company, which is a business model that can quickly rocket a good idea to soaring heights.  The downside is an increased level of volatility, which can lead to these kinds of aforementioned “reassessments,” or even closures without warning.  The unprecedented impact of the COVID-19 crisis has caused a massive ripple in our nation’s economy, one that has caused every business to make drastic changes and hard decisions.  This was noted as a key reason for Zagster’s departure from Rochester, as well as ceasing operations in other mid-sized cities like Norfolk, VA. On May 27, Zagster formally announced its closure as a company.

Rochester’s Ridership Was Remarkable

Over the past three years, Pace bikes settled into our local culture as an easy, convenient way to get around. Over 22,000 Rochester residents activated accounts over the three years Zagster was operating in our city, and those customers took a remarkable 116,951 trips.  

At Zagster’s end-of-season report in November 2019, it was reported that “Pace Rochester continues to be Zagster’s most utilized bike share fleet in the country, with 189 trips taken daily!”  Rochester riders totaled more than 40,000 trips in 2019 alone. Company representatives often described Rochester as Zagster’s “flagship” mid-sized city for our ridership numbers.

An end of year user survey in 2019 revealed that “half of all trips replaced the use of a personal or shared vehicle,” highlighting just how important the service was to the transportation landscape in the City of Rochester. And ridership mapping suggests that many Rochesterians heavily used the bike share to get to suburban job locations, like Marketplace Mall in Henrietta.

Bike Share Theft Happens Everywhere

Midway through the 2019 season, empty bike racks and “ghost bikes” (bikes that appeared on the Pace App but were not physically present) revealed a rash of rampant bicycle theft.  Nearly two-thirds of Pace’s Rochester fleet was stolen, leading to a sea of bad press and public doubt.  

While the stories of significant theft, followed by Zagster’s subsequent departure caused many Rochester residents to believe the two were related, it’s important to remember that bike share theft happens everywhere.  Wherever there is something of public value, there will always be a select few in any community who will try to pilfer it.  While the theft of Pace bikes in Rochester was difficult, it was not at all uncommon.  The onus is on the bike share provider to anticipate this construct and design their equipment with safeguards.  But the lack of a GPS tracking device on Pace bikes made solving the problem through recovery and prosecution of theft nearly impossible. The next vendor will need to have more anti-theft technology built into their bikes.

We Will Have Bike Share Again

Fear not… Rochester will have bike share again.  And very likely, e-bikes and e-scooters will be added to the menu. The City Of Rochester is actively searching for a new operator with which to partner, and word on the street is that we may see a limited launch for a few months this fall, and a fully operational system in place by spring 2021.  

This Is Not Another Fast Ferry

While we may fall victim to the Fast Ferry narrative of “this is why we can’t have nice things,” we must realize that the challenges that walk hand in hand with bike share are not unique to our city.  Zagster’s departure should not be seen as a failure to retain a valued resource, but rather a chance to connect with a new brand that is better equipped to handle the nuances of bike share in mid-sized cities.  So before we internalize the loss of Pace bike share as a Flower City Failure, let’s remember the big picture that was three years of successful bike share utilization in our city.  

We know one thing for sure… Rochester’s stint with Zagster showed us all how vital a role bike share plays in the transportation fabric of the city.  While also serving as a tremendous recreational draw, bike share’s ability to connect residents and visitors to work, home, destinations and other modes of transit makes it a powerful piece of transportation infrastructure for Rochester.